I’ll be frank: At the time of this blog entry, I’m a marketing professional-turned-web marketing student – trying to get a project finished for the most amazing class. I really must sing praises for the Web Marketing Applications class through UC Santa Barbara Extension, and for Lorrie Thomas, a fab teacher, and the students who blow me away with their great ideas.
I’m learning the ropes here, but my footing is pretty good. Naturally, I was anxious to help out everyone I knew with web marketing. When I came to my senses, I decided to keep it simple and assist a co-worker and friend Jennifer Johnson with her fledgling non-profit organization Scrap 4 Schools.
Scrap 4 Schools (S4S if you’re lazy like me) has a small team and simple mission: take large quantities of scrap paper and goods from commercial businesses – like the Santa Barbara News-Press – and donate them to community school art programs. This is a Working Mom-fueled enterprise, and their enthusiasm is generating lots of buzz. S4S is starting out as a rag-tag team of people with day jobs.
“School project” or not, I’m here to set S4S on the right web marketing path. My initial idea was to create a basic web marketing strategy in five days.
Ideals are nice.
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